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Dear Friends, Welcome to my free copywriting course – except it’s not really my course. You see I’ve not written the articles in this course, I’ve collected them.  Contents About this free copywriting course You’re reading a collection of useful copywriting articles that I’ve saved from around the internet. Some of these articles formed the…

Here are a number of principles that are important to business in a digital world – I think of them as digital foundations. Most are principles I’ve followed for a long time, but it seems not many people know of them, or why they’re important. So this page is a collection of articles by smart…